Create a campaign

Create a draft campaign. It does nothing until it has audiences, a template and senders, and is activated.

POSThttps://app.trygtm.com/api/v1/campaigns

Scope: write
MCP tool: create_campaign

Headers

Idempotency-Keystringoptional: A key unique to this write, up to 255 characters. A retry carrying the same key returns the first response instead of running again. Kept for 24 hours.

Body

namestringrequired: The name to give it. Names are how campaigns, templates and lists are referred to, so make it specific.
goalstringoptional: What the campaign or template is for. Decides the default step chain and how the copy agent writes.start_conversationbook_meetingbook_demoevent_signupnurturereengage
end_datestringoptional: The last day the campaign runs, YYYY-MM-DD. Omit for no end date.

Request

curl -X POST https://app.trygtm.com/api/v1/campaigns \
  -H "Authorization: Bearer $TRYGTM_API_KEY" \
  -H "Idempotency-Key: $(uuidgen)" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "Q4 logistics leaders"
  }'

Response

{
  "data": {
    "detail": "Created the draft campaign “Q4 logistics leaders”.",
    "campaign": {
      "id": "3b7f0c52-91aa-4e0d-8c11-5a2d6e4f7b90",
      "name": "Q4 logistics leaders",
      "status": "draft",
      "goal": "book_meeting",
      "template_id": null,
      "template_name": null,
      "audiences": [],
      "daily_target": 40,
      "min_intent": 1,
      "wait_for_intent": false,
      "auto_source": true,
      "end_date": null,
      "created_at": "2026-09-01T12:00:00.000Z"
    }
  }
}